B.E. GOOD! Podcast
Dilip Soman: Behavioral Economics in Action
Download the transcript and read:
• How Dilip’s mechanical engineering experience with earth-moving machines got him interested in behavioral science
• Three things that Dilip learned from Richard Thaler as a PhD Student at University of Chicago
• The story behind Dilip’s pioneering MOOC – and several big ideas from his book, The Last Mile
• Two big issues that Dilip thinks will be the future of behavioral science
• Where Dilip sees “win-win-win” opportunities for businesses, consumers and society
